For business owners scaling commission-based sales teams

Recruit 5–10+ commission sales reps every single month

Sales Recruiting University is a done-for-you recruiting service built for business owners. We find, screen, and deliver commission-ready sales reps straight to your calendar — so you can stop drowning in bad applicants and get back to growing your business.

  • 5–10+ commission-ready reps delivered to you every month
  • 100% done-for-you — we run the entire recruiting engine
  • 2–5x increase in rep volume, quality, and retention rates
  • Trusted by 2,000+ businesses across 75+ industries
Confident team of commission-based sales reps in a modern office
100,000+
sales reps placed
$2.5B+
Revenue generated for clients
100,000+
Sales reps placed
2,000+
Companies served
200+
5-star reviews on Birdeye
75+
Industries served

The hiring struggle

Does any of this sound familiar?

If you're running a $2M–$10M business and hiring commission-based salespeople feels like a constant, expensive guessing game, you're not alone — and it isn't your fault. The problem is the process, not you.

Sales manager interviewing a commission rep candidate at a desk

You can't find reliable closers

You burn hours sifting through applicants who talk a big game but can't close. The real producers are rare, hard to spot on a resume, and usually hired by someone else before you ever get to them.

Reps quit before they ramp

You finally hire someone promising, invest weeks training them, and they're gone in 60 days. Quiet turnover drains your time, your momentum, and the revenue that team should be producing.

Recruiting eats your calendar

Posting ads, screening resumes, chasing no-shows, running interview after interview — recruiting becomes a second full-time job that pulls you away from actually growing the business.

The SRU recruiting system

Recruiting, turned into a repeatable science

Four proven stages take you from a thin trickle of bad applicants to a full, predictable pipeline of commission-ready reps — all of it handled for you.

Recruiting coach presenting the hiring process on a glass board to a sales team
01

Candidate Lead Generation

We run proven, always-on ad campaigns and sourcing systems that put your roles in front of thousands of motivated, commission-ready salespeople. Instead of waiting on a trickle of applicants, you get a consistent, high-volume pipeline of candidates who actually want a commission-based seat — week after week.

02

Screening & Scheduling

Our team filters that pipeline for you. We screen for drive, coachability, and genuine sales DNA, weed out the time-wasters, and book qualified candidates straight onto your calendar. No more chasing resumes or sitting through no-show interviews — you only meet people worth your time.

03

Proven Interview Structure

You get our battle-tested interview framework — the exact questions, scorecards, and process refined across 2,000+ companies. It strips the gut-feel guesswork out of hiring so you can identify true closers in far less time and make confident, consistent decisions every single round.

04

Reps Who Actually Stick

Most recruiting firms dump candidates on your doorstep and disappear. Our process is engineered so the reps we deliver are pre-sold on the role, qualified for commission-based work, and set up to hit the ground running. On average, clients see 2–5x better retention rates compared to traditional hiring — so you're building a compounding team, not refilling the same seats every quarter.

We recruit commission-based reps across

SolarRoofingInsuranceReal EstateSecurityFinancialHome ImprovementConstructionCar SalesB2B Sales

Our program

Our Done-For-You Recruiting Program

We build and run your entire recruiting engine

You show up to interviews with pre-screened, commission-ready candidates already on your calendar. We handle everything else.

Done For You

We run your recruiting engine

Our flagship, fully-managed program. SRU builds and operates your entire recruiting engine — lead generation, screening, scheduling, and interview support — and delivers qualified, commission-ready reps straight to your calendar. You stay focused on closing and leading while we keep the pipeline full, month after month.

  • Fully-managed recruiting engine
  • Candidate sourcing & screening
  • Qualified interviews booked for you
  • Reps pre-sold on the role and set up to stick
Get My Recruiting Plan

Backed by our 60-Day Financial Guarantee

Business owner shaking hands with a newly hired sales rep

What changes for you

A stable sales team, built on a predictable engine

Interview smarter, in less time

A repeatable structure that surfaces real closers fast — so you stop wasting hours on the wrong candidates.

Predictable monthly recruiting

A reliable pipeline that turns hiring from a stressful scramble into a steady, forecastable system.

2–5x more reps, better quality, higher retention

Clients average 2–5x improvement in rep volume, candidate quality, and retention rates compared to how they were hiring before.

A team that compounds over time

Because we attract the right candidates from the start, your reps stay longer, ramp faster, and build on each other's momentum instead of your team resetting every quarter.

Proof, not promises

2,000+ businesses. Real results.

200+ five-star reviews on Birdeye
There's no possible way anyone can know their business as well as SRU knows theirs. They're professionals who understand recruiting, retention, and development better than anyone. Partnering with them allows us to focus on what we do best while achieving remarkable growth and retention.
Doug, Gold Medal Roofing
Don't hesitate, pull the trigger right now. The value is there. If you're looking to grow your sales team and scale your business, SRU is the game-changer you need. Their process makes recruitment seamless, and the quality of candidates is unmatched.
Charles Snider, Co-Founder, ProPharma Distribution
The Coaching Program from SRU is more than just a recruiting program. They have helped us more than double our average hires per month while growing our team culture and our capacity to lead. Best value in coaching in the market today!
Margaret J.
I could not have made a better choice than to choose SRU to assist me in building my sales team. As a startup, one of the biggest challenges is hiring. SRU made the process painless!
Matt F.
The recruiting and coaching program offered by SRU is awesome! We went from averaging 8 hires a month to adding 20 new motivated salespeople in our first month working their program!
Michael M.
Sales team celebrating a closed deal together in the office

Ryan Hohman

Founder, Sales Recruiting University

  • Bestselling author — Six Figure Sales Recruiter
  • Featured in Forbes
  • Leads a ~50-person recruiting firm
  • 100,000+ reps placed for clients

Built by a recruiter, for owners

The mind behind the system

Ryan Hohman is the founder of Sales Recruiting University and the bestselling author of Six Figure Sales Recruiter. He's been featured in Forbes for transforming the way companies hire commission-based salespeople.

Today he leads a team of roughly 50 recruiting professionals who have placed more than 100,000 reps for over 2,000 businesses across 75+ industries, generating in excess of $2.5 billion in revenue for clients along the way.

Ryan built SRU on a simple belief: recruiting shouldn't come down to luck. It should be a predictable, repeatable science that any business owner or sales leader can run with confidence.

Questions

What owners ask us first

Most Done For You clients begin interviewing qualified, commission-ready candidates within the first few weeks of launching. From there the goal is a steady 5–10+ reps recruited every single month — scaled to your roles, your market, and your capacity to onboard.

Almost certainly. We specialize in high-volume, commission-based sales hiring, and our system adapts to virtually any commission sales role. If you hire salespeople who earn on what they close, we can help you fill those seats.

We actively recruit across solar, roofing, insurance, real estate, security, financial services, home improvement, construction, car sales, and B2B sales — among others. The underlying recruiting science works wherever commission-based reps are hired.

Once you're onboarded, our team handles everything — writing and running your job ads, screening applicants, and booking qualified commission-ready candidates directly onto your calendar. You show up to interviews, choose who you want to move forward, and we keep the pipeline full. Most clients begin seeing candidates in their first few weeks.

Because we attract people who are specifically seeking commission-based roles and pre-sell them on your opportunity before they ever meet you. They show up informed, motivated, and aligned with what the job actually requires. That front-end filtering is why our clients average 2–5x better retention than their previous hiring methods.

Click any “Get My Recruiting Plan” button to share a few quick details about your business and your goals. We'll walk you through the best-fit program and map out exactly how to start adding commission-based reps to your team.

Sales Recruiting University

Ready to build your commission-based sales team?

Tell us about your business and where recruiting is breaking down. We'll show you exactly how our done-for-you system works and what adding 5–10+ commission-ready reps every month could mean for your revenue.

Get My Recruiting Plan

Backed by our 60-Day Financial Guarantee · 2,000+ businesses served · 75+ industries

Get My Recruiting Plan